Background
Started in 2015, Queens Night Market is a family-friendly outdoor night market located in the Flushing Meadow Corona Park New York. Focusing on affordability and the diversity of Queens, this night market runs from spring all the way to late fall every year.
Streamlining Information
Since the market has a very dynamic operation, there’s a lot of moving elements that are running every week. Anything from rotating vendor list, vendor map, performers, and sponsors. So, we build a back end system to manage the changes, as well as to generate the vendor map automatically every week.
Upgrade the bar
A portion of Queens Night Market revenue comes from the bar running at the Night Market. During the fifth year of operation, the Market received permission to expand the area in which they can serve wine and beer. So we work with the Queens Night Market to add the second bar and redesign the appearance, so it can be seen from the distance.
Addressing Sponsorship
We work with Queens Night Market closely to develop a sponsorship pitch kit that highlights everything about the night market, the audience, Queens in general, and its impact on small businesses.
Result
Since working with us, the Queens Night Market was able to attract sponsors, vendors, performers, and grow the number of visitors exponentially. Averaging at 12,000 visitors a night, the Queens Night Market is turning into a destination for both tourists and the locals to spends Saturday night with their family.
FOOTNOTES:
FOLLOW QUEENS NIGHT MARKET
